Burger King started selling the Impossible Whopper provided by Impossible Foods this month (but that’s not the whopper referenced by the title).

Glossing over the GMO Frankenfood that is the Impossible Burger (packaged as a Whopper), Impossible Foods insists that its food-like product “bleeds like real meat”. Meat does not bleed, because it does not contain blood (“I’ll take ginormous biohazards for one-thousand, Alex.”).

The reddish fluid in steaks and hamburgers is myoglobin – literally, muscle juice!